Jelly Roll Claims He Was Treated Like A ‘Criminal’ At Louis Vuitton In Sydney, Australia

Jelly Roll is in Australia for the first time on his Down Under Tour 2025. While in Sydney, he tried to take a little time to check out the city and do some shopping, but things didn’t go quite as planned.

In a candid new video shared to the superstar’s Instagram story, he revealed that he and his crew were met with a bit of hostile energy and that he was treated like a “criminal” at the city’s Louis Vuitton store. Jelly Roll was still able to laugh off the judgments as he explained the situation.

“Hey man, the Louis Vuitton in Sydney legitimately just treated us like we were fixing to come and rob that place,” he said with a laugh. “I have never been looked at more like a…listen, the last time I was looked at like a criminal this bad, I was an actual criminal this bad.”

Back in September, while visiting the Vatican City in Rome, Jelly Roll turned heads in a stylish ensemble featuring a silky green button-down paired with a sleek navy Louis Vuitton jacket. At the time, he shared that being able to fit into the luxury brand’s clothing was a big milestone in his weight loss journey, and he joked that he planned to start shopping there more often.

“I can fit in Louis Vuitton now. Pray for my bank account,” he wrote.

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Aside from the judgmental looks he still receives to this day, the “Liar” singer has put in a lot of work to redeem himself and to turn his life around from his criminal days. Unfortunately, this part of his past run-ins with the law and criminal record still find a way to impact him and his current career.

This has been especially difficult when it comes to international travel. It took some extra work for him to perform outside the U.S., but now, he’s able to bring his music to fans across Australia and New Zealand and he’s making sure to soak up every second of it.

His latest Down Under trek launched on October 25 at the Strummingbird Festival in the Sunshine Coast. From there, he made stops in Adelaide, Melbourne, Newcastle, Perth and Sydney. The final remaining date of the run will take place on November 8 in Aukland at the Outer Fields At Western Springs.

Upon landing in Australia, he shared a special message for fans, expressing how much it means to him to finally be able to share his music with a new part of the world.

“I’m so excited y’all. This is big for me. Those of y’all that don’t know, my first time ever coming to Australia, it’s a really huge deal for me.”

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According to his Instagram, he has used his trip to see as much as possible and he’s even made sure to take part in some Australian traditions like having his drummer do a shoey on stage.

Next up on his list of tour stops is a visit to Mexico City for the Corona Capital festival. A full list of Jelly Roll’s upcoming performances can be found on his website.