Jelly Roll To Host The Largest Holiday Toy Drive In Nashville’s History

The country star will also perform at one of the toy drive locations this weekend.


Madeleine O’Connell

| Posted on

November 3, 2023


10:22 am

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Jelly Roll; Photo by Ashley Osborn

As part of Jelly Roll’s ongoing efforts to provide support to the underserved youth of Nashville and the surrounding communities, the country star has pledged to host the largest holiday toy drive effort in Music City’s history.

Starting November 1 through December 15, toy bins can be found at eight mega-retailer Walmart’s Nashville-based locations, where collected toys will be donated to the Metro Nashville Police Department’s Christmas Charities and the Nashville Fire Department for distribution this holiday season.

Jelly Roll Toy Drive
Jelly Roll Toy Drive

According to Jelly Roll’s recent announcement via social media, he will be making a special in-person appearance at the Antioch Walmart store (3035 Hamilton Church Road) on November 4 at 4:00pm. Those hoping to catch a glimpse of his performance can earn free entry by donating a toy to that location. Donations will be accepted starting at 8:00am.

The Nashville native first kicked off this stint of generous efforts on October 20 when he performed at the Franklin Walmart grand re-opening in partnership with Coca-Cola and Hasbro. This event proved to be a success, as it resulted in a donation of $25,000 worth of toys for the toy drive. 

Partnering With The Nashville Predators Foundation

For those looking for another way to get involved, Jelly Roll has also teamed up with the Nashville Predators Foundation empowered by SmileDirectClub to collect toys on December 2 during the Preds game at 3:30 p.m. CT when the Nashville hockey team plays against the New York Rangers.

Fans can purchase tickets to the game by visiting

The Preds Foundation annually hosts a holiday toy drive to benefit a local Nashville charity. This year, the Preds Foundation has partnered with Jelly Roll, the Nashville Fire Department and Metro Nashville Police Department to collect and distribute toys to families in need across Nashville. Donations will be accepted during the Plaza Party presented by Dr. Pepper prior to puck drop, as well as at each arena entrance.

This follows Jelly Roll’s sold-out headlining show at the Nashville Predators home, Bridgestone Arena, last December in which he donated a portion of the profits to various organizations in the Nashville area benefiting the community, including Impact Youth.  

Jelly Roll; Photo by Jake Alita
Jelly Roll; Photo by Jake Alita

This year’s list of generous supporters includes: Wade Hunt (Walmart), Nathan Spang (Coke Consolidated, RSM), Josh Lackey (Nashville Fire Hockey and Nashville Fire Department), Derek Keeler (Metro Nashville Police Department), Rebecca King (Nashville Predators Foundation) and Patrick McDill (Live Nation). Hasbro and Coca-Cola also pledged to donate $25,000.

Full List Of Toy Drive Locations: 

Ford Ice Center Antioch – 5264 Hickory Hollow Pkwy – Antioch, TN 37013

Ford Ice Center Bellevue – 7638 B Hwy 70 S – Nashville, TN 37221

Walmart 659 – 7044 Charlotte Pike – Nashville, TN 37209

Walmart 688 – 5824 Nolensville Pike – Nashville, TN 37211

Walmart 710 – 4424 Lebanon Pike – Hermitage, TN 37076

Walmart 3717 – 4040 Nolensville Pike – Nashville, TN 37211

Walmart 5058 – 3035 Hamilton Church Rd – Nashville, TN 37013

Walmart 5616 – 2421 Powell Ave. – Nashville, TN 37204

Walmart 4482 – 300 Pleasant Grove Rd – Mt. Juliet, TN 37122

Walmart 272  – 3600 Mallory Lane – Franklin, TN 37067

Jelly Roll Wraps Up His Backroad Baptism Tour

Jelly Roll; Photo Courtesy of Instagram
Jelly Roll; Photo Courtesy of Instagram

This massive toy drive for the holiday season comes hot on the heels of the final date of Jelly Roll’s 44+ city date headlining arena Backroad Baptism Tour. Throughout the trek, the “Need A Favor” singer he sold nearly 600,000 tickets across the US, an impressive feat for his first headlining amphitheater and arena tour. 

Jelly Roll’s kindness and mission to spread love to others continued in the midst of this run when he visited over 10 jails or Juveniles and over 4 rehabs as well as a few homeless shelters. On top of that, he pledged to give $1 from every ticket sold to charity, raising another 590k for local at-risk youth.

“I never even dreamed this would be possible . My gratitude is at all time high. I got emotional every night on stage — seeing the impact of these songs . Seeing people laughing, dancing , crying together was something I’ll never forget,” Jelly Roll wrote on Instagram in a post commemorating this tour. 

Top Nominee At This Year’s CMA Awards

Jelly Roll; Photo by Jake Alita
Jelly Roll; Photo by Jake Alita

The success doesn’t stop there because on Wednesday (Nov. 8), Jelly Roll will appear at the 57th CMA Awards as one of the top nominees of the night. He earned five nods in the categories of Single Of The Year (“NEED A FAVOR”), Male Vocalist Of The Year, Musical Event Of The Year (“Save Me” with Lainey Wilson) and Music Video Of The Year (“NEED A FAVOR”).

He will also kick off the star-studded event for a “not-to-be-missed” performance of his chart-topping single, “Need A Favor,” and later return to the stage to deliver a rendition of The Judds’ “Love Can Build a Bridge” alongside first-time CMA Awards performer, K. Michelle.

Fans can tune into the live broadcast of Country Music’s Biggest Night™ on Wednesday, Nov. 8 (8:00-11:00 PM/ET) on ABC to see if Jelly Roll will take home any trophies from the night. The awards show will also be available next day on Hulu.

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Madeleine O’Connell graduated from North Central College with a bachelors degree in Journalism and Broadcast Communications before deciding to pursue her studies further at DePaul University. There, she earned her masters degree in Digital Communication & Media Arts. O’Connell served as a freelance writer for over two years while also interning with the Academy of Country Music, SiriusXM and Circle Media and assisting with Amazon Music’s Country Heat Weekly podcast. In addition to Country Now, she has been published in American Songwriter, Music Mayhem, and Holler.Country. Madeleine O’Connell is a member of the Country Music Association and the Academy of Country Music.