Kane Brown’s ‘Worldwide Beautiful’ Video Brings the Song’s Unifying Message To Life

This is Video of the Year material.

Lauren Jo Black

| Posted on

September 28, 2020

10:08 am

Kane Brown; Photo by Alex Alvga

Kane Brown’s just-released “Worldwide Beautiful” music video shares a powerful message and also features a very special guest – his daughter, Kingsley Rose.

The brand new video brings the song’s unifying message to life as Brown makes his way through an apocalyptic scene in a small town. The world seems to be crashing down around him, however, as the video progresses, hope emerges. Children from all walks of life gather in the downtown area as the sun begins to rise on a new day. Gorgeous flowers emerge from the streets and the sky changes color as the children come together amongst the rubbish.

At the end of the clip, the kids unite around a tarnished globe and a single flower pops up as if to signify that change is coming. The inspiring video closes with Brown holding his daughter surrounded by the other children.

Released in a time when people everywhere seem to be more divided than ever, the “Worldwide Beautiful” video boasts a message the world needs to hear right now.

Click below to watch the Alex Alvga-directed clip.

Brown co-wrote “Worldwide Beautiful” with Shy Carter, Ryan Hurd and Jordan Schmidt. Released in June, the song has taken Brown’s career to new heights, further proving his ability to craft relatable lyrics and ignite change.

All of the proceeds from the song will benefit the Boys & Girls Clubs of America, a charity that Brown has supported throughout his career.

Brown, who was recently named one of TIME’s 31 People Changing the South, recently raked in several nominations for the upcoming Billboard Music Awards and CMT Music Awards.

Written by

Lauren Jo Black

Lauren Jo Black, a University of Central Florida graduate, has immersed herself in the world of country music for over 15 years. In 2008, she co-founded CountryMusicIsLove, eventually selling it to a major record label in 2015. Following the rebranding of the website to Sounds Like Nashville, Black served as Editor-in-Chief for two and a half years. Currently, she assumes the role of Editor-in-Chief at Country Now and oversees Country Now’s content and digital footprint. Her extensive experience also encompasses her previous role as a Country Music Expert Writer for Answers.com and her work being featured on Forbes.com. She’s been spotlighted among Country Aircheck’s Women of Influence and received the 2012 Rising Star Award from the University of Central Florida. Black also spent time in front of the camera as host of Country Now Live, which brought live music directly to fans in 2021 when the majority of concerts were halted due to the pandemic. During this time, she hosted 24 weeks of live concerts via Country Now Live on Twitch with special guests such as Lady A, Dierks Bentley, Jordan Davis, Brett Young, and Jon Pardi. Over the course of her career, she has had the privilege of conducting interviews with some of the industry’s most prominent stars, including Reba McEntire, Blake Shelton, Luke Combs, Carrie Underwood, Luke Bryan, Miranda Lambert, Lainey Wilson, and many others. Lauren Jo Black is a longtime member of the Country Music Association and the Academy of Country Music.