Lainey Wilson Bringing ‘Bell Bottom Country’ Themed Pop-Up Bar To Nashville

This one of a kind experience will only be available for three days this spring.

By

Madeleine O’Connell

| Posted on

March 20, 2024

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Lainey Wilson, Barmen 1873 bourbon

The bourbon brand, Barmen 1873, has tapped GRAMMY award winning country star Lainey Wilson for its first-ever celebrity partnership. To celebrate their new joint venture, the pair will bring the CMA Entertainer of the Year’s signature Bell Bottom Country image to life with a Lainey Wilson Themed pop-up bar, Hold My Bourbon Bar, named after her fan-favorite track, “Hold My Halo.”

What Can I Expect From This Experience?

Hold My Bourbon Rendering
Hold My Bourbon Rendering

Taking place at GoodTimes Full Service Bar (1529 4th Ave S, Nashville, TN) from April 5-7, lovers of both Bourbon and Wilson’s award-winning music alike can come together to experience the temporary set-up that’s promised to be unlike any other bar in Music City. The establishment will be decked out in Western decor to match the themes within the 2022 album, while Wilson’s tunes play through the speakers, creating a fun and lively atmosphere for customers as they sip on specialty cocktails. 

“2024 has been an incredible year so far, and I’m thrilled to have Barmen 1873 Bourbon come along for the ride,” Wilson shared. “Together, we’ll create memories for all my fans, starting with the Hold My Bourbon Bar, which will serve some delicious cocktails that I had the pleasure of helping create.”

Lainey Wilson Themed Cocktails

Barmen 1873 Bourbon
Barmen 1873 Bourbon

Made with Barmen 1873 Bourbon and inspired by Wilson’s latest project and her community of fans, the special drink menu will include: 

  • Wildflowers Old Fashioned: Inspired by Lainey Wilson’s song Wildflowers and Wild Horses, this is the drink for those who were born tough as nails and are hitchin’ a ride on glory’s train. 
  • Buckle Up: Inspired by Lainey Wilson’s song, Heart Like A Truck, this is the drink for those with a heart like a truck, this drink is as good as it is tough. 
  • Wild Horses Manhattan: Named after Lainey’s fan group, this cocktail highlights Barmen 1873 Bourbon’s coffee and chocolate notes, both of which are Lainey’s favorite flavors.

Those who purchase a ticket for the Hold My Bourbon Bar experience will receive two complimentary drinks, small bites, Wildflower-filled photo opps, custom chain stitched bandanas (select days) and to top it all off, access to exclusive merch and free wildflowers. 

Plus, Wilson will virtually be on hand to celebrate with all her fans in attendance through a video message that can only be viewed on-site at the pop-up experience. 

“Music and bourbon are the perfect pairing, and together, they hit all the right notes,” said Alan Bremerkamp, Director of Marketing at Coors Spirits Co. “Just like Barmen 1873 Bourbon, Lainey Wilson breaks barriers and is blazing her own path, which makes her the perfect artist for us to collaborate with.”

Hold My Bourbon Rendering
Hold My Bourbon Rendering

All Proceeds Will Be Donated To Wilson’s Charitable Fund

100% of the proceeds from Hold My Bourbon Bar will benefit Lainey Wilson’s charitable fund, Heart Like A Truck, which works to support various causes focused on changing lives for the better. 

“I’m also so excited to share that 100% of the proceeds will support my Heart Like A Truck fund to help give back to communities and organizations across the globe,” Wilson added. 

Ticket Holders Must be 21+ To Attend

The Hold My Bourbon Bar pop-up will be open April 5-6, 2024 from 6:30-11:00 PM CT and Sunday, April 7, 2024 from 4:30-9:00 PM CT at GoodTimes Full Service Bar  (1529 4th Ave S., Nashville, TN 37210). Attendees must be 21 years or older. Tickets are priced at $10 and are available for purchase at www.holdmybourbonbar.com.

 Wilson will also bring Barmen 1873 on the road as a sponsor for her biggest headlining trek to date dubbed the Country’s Cool Again Tour. This 35+ date launches in Nashville on May 31 with back-to-back shows at Ascend Amphitheater and will continue through mid-November. 

Jackson Dean, Ian Munsick, and Zach Top will serve as support.

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Madeleine O’Connell graduated from North Central College with a bachelors degree in Journalism and Broadcast Communications before deciding to pursue her studies further at DePaul University. There, she earned her masters degree in Digital Communication & Media Arts. O’Connell served as a freelance writer for over two years while also interning with the Academy of Country Music, SiriusXM and Circle Media and assisting with Amazon Music’s Country Heat Weekly podcast. In addition to Country Now, she has been published in American Songwriter, Music Mayhem, and Holler.Country. Madeleine O’Connell is a member of the Country Music Association and the Academy of Country Music.