Megan Moroney Teams Up With American Girl for New Collection Inspired by Her Signature Style

“Getting to create a collection inspired by my own style feels like such a full-circle moment…”

By

Lauren Jo Black

| Posted on

August 5, 2026

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8:01 am

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Megan Moroney x American Girl

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Megan Moroney has teamed up with American Girl on a brand-new collection inspired by her iconic style on the Cloud 9 tour and beyond. 

Available now through the official American Girl website and American Girl stores nationwide, the collection features the American Girl x Megan Moroney Stage Outfit, the American Girl x Megan Moroney Fan Fashion Outfit, the American Girl x Megan Moroney Concert-Ready Accessories, the American Girl x Megan Moroney VIP Accessories, and the American Girl x Megan Moroney Guitar & Mic Stand Playset.

The collaboration marks a full-circle moment for the “Medicine” singer, who grew up playing with American Girl dolls and still has her very first doll today.

Megan Moroney x American Girl
Megan Moroney x American Girl

“I’ve been an American Girl fan for as long as I can remember. One of my favorite Christmas gifts was getting my first American Girl doll, and I still have her in the box at my parents’ house. As a kid, dolls let your imagination run wild… I had mine doing cheerleading stunts and performing concerts, while I also probably cared a little too much about her outfits,” Moroney shared. “Getting to create a collection inspired by my own style feels like such a full-circle moment, and it’s something I’ll always cherish. I hope fans have just as much fun making the collection their own, expressing themselves, and letting their imaginations run wild.”

Pamela Velarde, Head of American Girl at Mattel, added, “At American Girl, we’re always looking for new ways to encourage girls to dream big and express who they are through play and fashion. Megan’s authenticity, creativity, talent, and unmistakable sense of style have made her a role model for so many young fans, and we’re thrilled to partner with her on a collection that encourages girls to celebrate what makes them unique.”

Shop The Collection: 

Megan Moroney x American Girl Stage Outfit
Megan Moroney x American Girl Stage Outfit

American Girl x Megan Moroney Stage Outfit

Inspired by one of Megan Moroney’s signature tour looks, this sparkly pink stage outfit features a sequin dress, matching pink bloomers, and white cowboy boots finished with an adorable pink bow. If you’ve been to one of Megan’s shows, you’ll instantly recognize the look—it’s one that fans love recreating night after night. Designed to fit 18-inch dolls. Shop HERE.

Megan Moroney x American Girl Fan Fashion Outfit
Megan Moroney x American Girl Fan Fashion Outfit

American Girl x Megan Moroney Fan Fashion Outfit

This outfit lets dolls dress just like Megan’s biggest fans. It features a checkered baby blue romper, a white belt with a heart-shaped buckle, and glittery silver cowboy boots that are ready for a night at the concert. Designed to fit 18-inch dolls. Shop HERE.

Megan Moroney x American Girl Concert-Ready Accessories
Megan Moroney x American Girl Concert-Ready Accessories

American Girl x Megan Moroney Concert-Ready Accessories

No Megan Moroney concert look is complete without the right accessories. This set includes a heart-shaped pink purse and lip gloss—the perfect finishing touches for any fan heading to the show. Shop HERE.

Megan Moroney x American Girl VIP Accessories
Megan Moroney x American Girl VIP Accessories

American Girl x Megan Moroney VIP Accessories

Give your doll the full VIP treatment with this backstage-inspired accessory set. Packed with fun concert essentials, including a VIP pass, it’s designed to recreate the excitement of a Megan Moroney tour experience. Shop HERE.

Megan Moroney x American Girl Guitar & Mic Stand
Megan Moroney x American Girl Guitar & Mic Stand

American Girl x Megan Moroney Guitar & Mic Stand Playset

Every superstar needs a stage setup. Inspired by Megan’s iridescent guitar and signature mic stand (complete with her iconic “MM” logo) this playset lets dolls step into the spotlight and put on a concert of their own. Shop HERE.

Megan Moroney x American Girl
Megan Moroney x American Girl

The collaboration isn’t stopping there. Just in time for the holidays, American Girl and Megan Moroney will release an all-new American Girl x Megan Moroney 18-inch doll, arriving exclusively on Target.com beginning November 22 before rolling out to Target stores in early December. The launch also marks a major milestone for American Girl, as it will be the first time the brand’s iconic 18-inch dolls will be available at Target, making them even more accessible to families during the holiday shopping season.

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Lauren Jo Black

Written by

Lauren Jo Black

Lauren Jo Black is a longtime country music journalist, editor, host, and media personality whose work has helped shape the conversation around country music for nearly two decades. As the current Editor-in-Chief of Country Now, she has become one of the genre’s most respected voices, interviewing hundreds of country music’s biggest stars, including Dolly Parton, Garth Brooks, Reba McEntire, Shania Twain, Randy Travis, Luke Bryan, Carrie Underwood, Blake Shelton, Luke Combs, and countless others. Over the course of her career, Black’s written work and interviews have reached billions of country music fans worldwide. A 2009 graduate of the University of Central Florida, Black began her career by founding Country Music Is Love, one of country music’s earliest independent digital publications, which she later sold to a major record label in 2015 before it was rebranded as Sounds Like Nashville. She then served as the publication’s Editor-in-Chief for more than two years. Her work has also appeared in Forbes, and she previously served as the Country Music Expert for Answers.com. Widely recognized for her expertise, Black has appeared as a featured guest on The Bobby Bones Show, BobbyCast, and Scripps News Morning Rush, providing insight on country music’s biggest moments. She has also hosted Country Now Live, a concert series featuring performances from artists including Lady A, Dierks Bentley, Riley Green, Jordan Davis, Dustin Lynch, Gabby Barrett, Brett Young, Jon Pardi, Kip Moore, Chris Young, and more. The series has welcomed thousands of fans in person while reaching millions more online. In addition, she hosted Connect With Country Now, a weekly interview series featuring conversations with rising country stars. Throughout her career, Black has earned a reputation for discovering and championing artists long before they become household names. She has covered Luke Bryan since the early days of his career, beginning when he was writing songs for other artists, including Billy Currington’s No. 1 hit “Good Directions,” before stepping into the spotlight with his debut single, “All My Friends Say” and eventually becoming one of biggest names in music. She also gave Megan Moroney her first opportunity to walk a major red carpet as Country Now’s official guest correspondent at the 2022 CMA Awards. An interview she conducted in 2018 for Forbes.com with Luke Combs that inspired his multi-week No. 1 hit, “Doin’ This.” She has also hosted stages at CMA Fest, moderated an industry panel at Country Radio Seminar, and helped lead important conversations about the evolving landscape of country music media. Beyond journalism, Black has also used her platform to support charitable causes and highlight organizations making an impact. Through Country Now Live, she has helped raise awareness and support for St. Jude Children’s Research Hospital, while also advocating for animal rescue through Country Now’s Pupdate series, spotlighting organizations including MuttNation Foundation, Wags & Walks, and Proverbs 12:10 Animal Rescue. Black has been recognized as one of Country Aircheck’s Women of Influence and received the 2012 Rising Star Award from the University of Central Florida. She is a longtime member of both the Country Music Association (CMA) and the Academy of Country Music (ACM). After nearly 20 years covering country music, Lauren Jo Black has spent her career telling the stories behind the artists, songs, and moments that have shaped the genre. Her first-ever book, Country Music Forever: An A-to-Z Celebration of Icons, Songs and Stories, brings that same passion and firsthand knowledge to the page, celebrating not only the legendary artists and timeless songs that have become the soundtrack to generations of fans, but also the places, traditions, and cultural moments that have made country music one of the most beloved genres around the world.