WATCH: Brothers Osborne Recruits Leslie Jordan To Star In ‘I’m Not For Everyone’ Music Video

Brothers Osborne’s latest single, “I’m Not For Everyone,” comes to life in the just-released music video starring Leslie Jordan.  The…

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Lauren Jo Black

| Posted on

August 13, 2021

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12:51 pm

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Brothers Osborne, Leslie Jordan; Photos via YouTube

Brothers Osborne’s latest single, “I’m Not For Everyone,” comes to life in the just-released music video starring Leslie Jordan. 

The clip, directed by Wes Edwards and Ryan “Flash” Silver, features Jordan as the main character who finds himself in a rowdy bar filled with a few unruly characters. Unbothered by the chaos that ensues around him, Jordan goes about his business enjoying himself as a bar fight breaks out around him. In the end, he brings everyone together after an act of kindness. 

“We got our dear friend Leslie Jordan to be the protagonist and he is absolutely killing it,” John Osborne says. “He doesn’t look like anyone here, and it doesn’t bother him. He sticks out like a sore thumb. The song is about not being for everyone, but the core of the song is about embracing that part of you, and Leslie does it perfectly. The concept they came up with is always way beyond what we could ever do.”

TJ Osborne echoed his brother’s sentiments, saying the video was “way beyond what we could ever do.”

YouTube video

“I’m Not For Everyone” is featured on Brothers Osborne’s third studio album, Skeletons. The song was co-written by John and TJ alongside Andrew DeRoberts. 

“’I’m Not For Everyone’ is one of our favorite songs on the record, because it really speaks a lot about our philosophy on life and it really speaks to us just being ourselves,” John Osborne recently explained in an interview with his record label. “At some point, you just have to realize that you can’t make everybody happy all the time. The second you realize that it really takes the pressure off of you and just allows you to be yourself. It starts off saying, ‘Some people clap on the 1 and 3 and some people clap on the 2 and 4 and some people don’t join at all because they don’t have any rhythm and that’s alright.’ We can all get along. We can all just coexist in the same place even though we might not get along outside of that place, and it’s okay to not be for everyone. My brother and I certainly are because we speak our mind and catch a lot of s%@ (beep)t for it.”

Click above to watch the brand new “I’m Not For Everyone” music video. 

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Lauren Jo Black

Written by

Lauren Jo Black

Lauren Jo Black, a University of Central Florida graduate, has immersed herself in the world of country music for over 15 years. In 2008, she co-founded CountryMusicIsLove, eventually selling it to a major record label in 2015. Following the rebranding of the website to Sounds Like Nashville, Black served as Editor-in-Chief for two and a half years. Currently, she assumes the role of Editor-in-Chief at Country Now and oversees Country Now’s content and digital footprint. Her extensive experience also encompasses her previous role as a Country Music Expert Writer for Answers.com and her work being featured on Forbes.com. She’s been spotlighted among Country Aircheck’s Women of Influence and received the 2012 Rising Star Award from the University of Central Florida. Black also spent time in front of the camera as host of Country Now Live, which brought live music directly to fans in 2021 when the majority of concerts were halted due to the pandemic. During this time, she hosted 24 weeks of live concerts via Country Now Live on Twitch with special guests such as Lady A, Dierks Bentley, Jordan Davis, Brett Young, and Jon Pardi. Over the course of her career, she has had the privilege of conducting interviews with some of the industry’s most prominent stars, including Reba McEntire, Blake Shelton, Luke Combs, Carrie Underwood, Luke Bryan, Miranda Lambert, Lainey Wilson, and many others. Lauren Jo Black is a longtime member of the Country Music Association and the Academy of Country Music.