WATCH: Post Malone, Peyton Manning & Shane Gillis Star in Bud Light’s Hilarious Super Bowl LX Commercial
Although Whitney Houston’s iconic vocals power the commercial, the song itself has deep roots with Dolly Parton, who wrote “I Will Always Love You.”

Post Malone; Photo via YouTube
Post Malone takes center stage in Bud Light’s Super Bowl LX commercial.
The newly announced spot reunites longtime friends of the brand, Post Malone, Shane Gillis, and Peyton Manning, for an unforgettable Big Game moment, set to the incredible vocals of music legend Whitney Houston.
The 60-second clip finds Posty, Gillis, and Manning at a wedding, where Manning is spotted enjoying an ice-cold Bud Light. Posty asks, “Is there enough for everyone?”

Manning points toward a keg being wheeled in the distance, but disaster quickly strikes as the keg slips off the hand truck and tumbles down a rocky hillside.
Chaos ensues as wedding guests, including the iconic trio, chase after the rolling keg. Some guests stumble and tumble, while Gillis finds a path, taps the keg, and kicks the party into full swing.
All of this unfolds to Houston’s classic “I Will Always Love You,” a song written by the legendary Dolly Parton.
Bud Light is taking Super Bowl LX celebrations to the next level — hundreds of kegs will be dropped at Gillette Stadium and Lumen Field, giving fans a chance to score two tickets to the Big Game in the San Francisco Bay Area.
The festivities don’t stop there: Post Malone will headline an exclusive concert, “Bud Light Presents Post Malone & Buddies,” in San Francisco on Friday, February 6, as part of the Super Bowl LX weekend.
“Getting back on the Bud Light stage during Super Bowl weekend is like coming home. I love it! We’ve got something really special planned for this year,” Post Malone, a Bud Light partner of nearly a decade, shared.

“As the Official Beer Sponsor of the NFL, Bud Light knows best the excitement of Super Bowl weekend, and we show up every year to provide football fans with bucket-list experiences. We’re pumped to run it back with Posty, our buddy of nearly a decade, for what will be one of the most electrifying shows of Super Bowl weekend,” Todd Allen, SVP of Marketing for Bud Light, added.
Super Bowl LX will air live on February 8, 2026, at 6:30 p.m. ET on NBC and Peacock from Levi’s Stadium in San Francisco. The big game will feature the Seattle Seahawks taking on the New England Patriots.
Lauren Jo Black is a longtime country music journalist, editor, host, and media personality whose work has helped shape the conversation around country music for nearly two decades. As the current Editor-in-Chief of Country Now, she has become one of the genre’s most respected voices, interviewing hundreds of country music’s biggest stars, including Dolly Parton, Garth Brooks, Reba McEntire, Shania Twain, Randy Travis, Luke Bryan, Carrie Underwood, Blake Shelton, Luke Combs, and countless others. Over the course of her career, Black’s written work and interviews have reached billions of country music fans worldwide. A 2009 graduate of the University of Central Florida, Black began her career by founding Country Music Is Love, one of country music’s earliest independent digital publications, which she later sold to a major record label in 2015 before it was rebranded as Sounds Like Nashville. She then served as the publication’s Editor-in-Chief for more than two years. Her work has also appeared in Forbes, and she previously served as the Country Music Expert for Answers.com. Widely recognized for her expertise, Black has appeared as a featured guest on The Bobby Bones Show, BobbyCast, and Scripps News Morning Rush, providing insight on country music’s biggest moments. She has also hosted Country Now Live, a concert series featuring performances from artists including Lady A, Dierks Bentley, Riley Green, Jordan Davis, Dustin Lynch, Gabby Barrett, Brett Young, Jon Pardi, Kip Moore, Chris Young, and more. The series has welcomed thousands of fans in person while reaching millions more online. In addition, she hosted Connect With Country Now, a weekly interview series featuring conversations with rising country stars. Throughout her career, Black has earned a reputation for discovering and championing artists long before they become household names. She has covered Luke Bryan since the early days of his career, beginning when he was writing songs for other artists, including Billy Currington’s No. 1 hit “Good Directions,” before stepping into the spotlight with his debut single, “All My Friends Say” and eventually becoming one of biggest names in music. She also gave Megan Moroney her first opportunity to walk a major red carpet as Country Now’s official guest correspondent at the 2022 CMA Awards. An interview she conducted in 2018 for Forbes.com with Luke Combs that inspired his multi-week No. 1 hit, “Doin’ This.” She has also hosted stages at CMA Fest, moderated an industry panel at Country Radio Seminar, and helped lead important conversations about the evolving landscape of country music media. Beyond journalism, Black has also used her platform to support charitable causes and highlight organizations making an impact. Through Country Now Live, she has helped raise awareness and support for St. Jude Children’s Research Hospital, while also advocating for animal rescue through Country Now’s Pupdate series, spotlighting organizations including MuttNation Foundation, Wags & Walks, and Proverbs 12:10 Animal Rescue. Black has been recognized as one of Country Aircheck’s Women of Influence and received the 2012 Rising Star Award from the University of Central Florida. She is a longtime member of both the Country Music Association (CMA) and the Academy of Country Music (ACM). After nearly 20 years covering country music, Lauren Jo Black has spent her career telling the stories behind the artists, songs, and moments that have shaped the genre. Her first-ever book, Country Music Forever: An A-to-Z Celebration of Icons, Songs and Stories, brings that same passion and firsthand knowledge to the page, celebrating not only the legendary artists and timeless songs that have become the soundtrack to generations of fans, but also the places, traditions, and cultural moments that have made country music one of the most beloved genres around the world.








