2022 ACM Awards Will Skip Network Television, Stream Exclusively on Amazon Prime

The 57th Academy of Country Music Awards will make history in 2022, becoming the first major awards show to be…

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Lauren Jo Black

| Posted on

August 19, 2021

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Maren Morris; Photo Courtesy ACM Awards

The 57th Academy of Country Music Awards will make history in 2022, becoming the first major awards show to be livestreamed exclusively.

The 2022 ACM Awards will not air on network television, instead, the show will livestream exclusively on Amazon Prime Video. 

“We’re excited to continue to expand our content offerings for Prime Video customers by being the exclusive home for the Academy of Country Music Awards in 2022 and honoring the best in country music,” said Vernon Sanders, co-head of television, Amazon Studios. “Reaching this milestone with our partners at the Academy of Country Music and MRC as the first major awards show to be livestreamed speaks to our dedication and commitment to continue to both entertain and innovate for our audience.”

“We are thrilled that the Academy of Country Music Awards are first to take this giant step toward the future of awards shows with Amazon Prime Video. This partnership, which reinforces our position as an innovative, progressive awards show, will deliver the broadest possible audience and, simultaneously, deliver massive value to our artists whose music lives inside this ecosystem, enabling fans to discover and stream music as they watch,” said Damon Whiteside, CEO of the Academy of Country Music.

“We congratulate our partners at the Academy and Amazon for blazing a path for the future of live awards shows,” said MRC co-CEO Modi Wiczyk. “Our team is excited to be part of the creative and entrepreneurial innovations that streaming technology will unleash.”

“This historic partnership with ACM, MRC, and Amazon Prime Video meets the industry’s need to bring awards shows to the forefront of the streaming world—exactly where fans are consuming and demanding content. It will also deliver invaluable new opportunities for country artists, enabling them to reach larger audiences and presenting them the Academy’s exceptionally entertaining and compelling show,” said outgoing ACM Board of Directors Chair Ed Warm.

The news comes weeks after CBS declined to renew its deal with Dick Clark Productions to air the show. According to reports, DCP was asking $22 million to license the show and CBS, the home of the ACM Awards since 1998, declined to renew amid the growing price tag and declining ratings. 

According to Deadline, the 2021 ACM Awards hit an all-time low in ratings with 6.08 million viewers tuning in to the telecast. Hosted by Keith Urban and Mickey Guyton, the 2021 ACM Awards aired from iconic Nashville venues, including the Grand Ole Opry, the Ryman Auditorium and the Bluebird Cafe.

In comparison, the 2020 ACM Awards raking in 6.60 million views and the 2019 show brought in 9.9 million viewers. 

It was previously revealed that the ACM Awards would return to Las Vegas on April 24, 2022, however, the latest release from the Academy of Country Music states that the show’s “date and location will be confirmed at a later time.” 

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Lauren Jo Black

Written by

Lauren Jo Black

Lauren Jo Black is a longtime country music journalist, editor, host, and media personality whose work has helped shape the conversation around country music for nearly two decades. As the current Editor-in-Chief of Country Now, she has become one of the genre’s most respected voices, interviewing hundreds of country music’s biggest stars, including Dolly Parton, Garth Brooks, Reba McEntire, Shania Twain, Randy Travis, Luke Bryan, Carrie Underwood, Blake Shelton, Luke Combs, and countless others. Over the course of her career, Black’s written work and interviews have reached billions of country music fans worldwide. A 2009 graduate of the University of Central Florida, Black began her career by founding Country Music Is Love, one of country music’s earliest independent digital publications, which she later sold to a major record label in 2015 before it was rebranded as Sounds Like Nashville. She then served as the publication’s Editor-in-Chief for more than two years. Her work has also appeared in Forbes, and she previously served as the Country Music Expert for Answers.com. Widely recognized for her expertise, Black has appeared as a featured guest on The Bobby Bones Show, BobbyCast, and Scripps News Morning Rush, providing insight on country music’s biggest moments. She has also hosted Country Now Live, a concert series featuring performances from artists including Lady A, Dierks Bentley, Riley Green, Jordan Davis, Dustin Lynch, Gabby Barrett, Brett Young, Jon Pardi, Kip Moore, Chris Young, and more. The series has welcomed thousands of fans in person while reaching millions more online. In addition, she hosted Connect With Country Now, a weekly interview series featuring conversations with rising country stars. Throughout her career, Black has earned a reputation for discovering and championing artists long before they become household names. She has covered Luke Bryan since the early days of his career, beginning when he was writing songs for other artists, including Billy Currington’s No. 1 hit “Good Directions,” before stepping into the spotlight with his debut single, “All My Friends Say” and eventually becoming one of biggest names in music. She also gave Megan Moroney her first opportunity to walk a major red carpet as Country Now’s official guest correspondent at the 2022 CMA Awards. An interview she conducted in 2018 for Forbes.com with Luke Combs that inspired his multi-week No. 1 hit, “Doin’ This.” She has also hosted stages at CMA Fest, moderated an industry panel at Country Radio Seminar, and helped lead important conversations about the evolving landscape of country music media. Beyond journalism, Black has also used her platform to support charitable causes and highlight organizations making an impact. Through Country Now Live, she has helped raise awareness and support for St. Jude Children’s Research Hospital, while also advocating for animal rescue through Country Now’s Pupdate series, spotlighting organizations including MuttNation Foundation, Wags & Walks, and Proverbs 12:10 Animal Rescue. Black has been recognized as one of Country Aircheck’s Women of Influence and received the 2012 Rising Star Award from the University of Central Florida. She is a longtime member of both the Country Music Association (CMA) and the Academy of Country Music (ACM). After nearly 20 years covering country music, Lauren Jo Black has spent her career telling the stories behind the artists, songs, and moments that have shaped the genre. Her first-ever book, Country Music Forever: An A-to-Z Celebration of Icons, Songs and Stories, brings that same passion and firsthand knowledge to the page, celebrating not only the legendary artists and timeless songs that have become the soundtrack to generations of fans, but also the places, traditions, and cultural moments that have made country music one of the most beloved genres around the world.