Brad Paisley’s Free Grocery Store Steps Up To Assist the Elderly Amid COVID-19 Outbreak

The Store, a free grocery store founded by Brad Paisley and his wife Kimberly Williams-Paisley, is switching up its model…


Lauren Jo Black

| Posted on

March 18, 2020


10:00 am

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Brad Paisley; Photo by Rick Diamond/Getty Images for Outback Concerts

The Store, a free grocery store founded by Brad Paisley and his wife Kimberly Williams-Paisley, is switching up its model “in light of changing times.”

In the wake of the COVID-19 outbreak, the superstar revealed that The Store is mobilizing delivery to assist the elderly who are considered at high risk when it comes to the coronavirus.

“We have decided to change the way we do things a bit,” Paisley explained in a video posted to Instagram. “We are mobilizing a group of volunteers to deliver groceries, one week’s groceries, to elderly people that should not be out shopping on their own during these times.”

Paisley urged viewers to contact The Store if they know any elderly people in the Nashville area who are in need of groceries at this time.

Created by the Paisley’s, in collaboration with Brad’s alma mater Belmont University, The Store’s purpose is to provide fresh and nonperishable food items to low-income families and individuals at no charge.

Brad and Kimberly recently shared the news that The Store was able to open early and that they have been able to expand the reach of their services thanks to volunteers, partners and donors.

“The Store has been able to open earlier than anticipated,” the couple recently revealed. “We can now serve the needs of the community beyond the initial scope of our original mission. In conjunction with our referral partners, those affected by the recent tornados and coronavirus outbreak can receive aid for the road to recovery.”

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Lauren Jo Black

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Lauren Jo Black

Lauren Jo Black, a University of Central Florida graduate, has immersed herself in the world of country music for over 15 years. In 2008, she co-founded CountryMusicIsLove, eventually selling it to a major record label in 2015. Following the rebranding of the website to Sounds Like Nashville, Black served as Editor-in-Chief for two and a half years. Currently, she assumes the role of Editor-in-Chief at Country Now and oversees Country Now’s content and digital footprint. Her extensive experience also encompasses her previous role as a Country Music Expert Writer for and her work being featured on She’s been spotlighted among Country Aircheck’s Women of Influence and received the 2012 Rising Star Award from the University of Central Florida. Black also spent time in front of the camera as host of Country Now Live, which brought live music directly to fans in 2021 when the majority of concerts were halted due to the pandemic. During this time, she hosted 24 weeks of live concerts via Country Now Live on Twitch with special guests such as Lady A, Dierks Bentley, Jordan Davis, Brett Young, and Jon Pardi. Over the course of her career, she has had the privilege of conducting interviews with some of the industry’s most prominent stars, including Reba McEntire, Blake Shelton, Luke Combs, Carrie Underwood, Luke Bryan, Miranda Lambert, Lainey Wilson, and many others. Lauren Jo Black is a longtime member of the Country Music Association and the Academy of Country Music.