Chris Stapleton Announces Partnership With Filson, Unveils Soon-To-Be-Released ‘Traveller Collection’

The five-piece bag collection launches this fall.


Madeleine O’Connell

| Posted on

September 6, 2023

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Chris Stapleton; Photo Courtesy Filson

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Chris Stapleton has teamed up with Filson, the original American heritage outfitter, to create a new collection launching this fall. 

The country music superstar has a longstanding connection to Filson that dates back to his early days of watching his father wear the brand while hunting. Since then, Stapleton has followed in his father’s footsteps and is now the proud owner of plenty of his own Filson bags and clothing items that come in handy both out on the road and in his daily life. 

With this partnership, the “Tennessee Whiskey” singer honed in on the practicality and style that Filson has been known to produce since its establishment in Seattle in 1897. In doing so, the brand developed a five-piece bag ensemble dubbed the Traveller Collection

“An Honor”

“It’s been an incredible process developing the ‘Traveller Collection’ with Filson.” Chris Stapleton shared in a statement. “Inspired by my needs on the road and the desire to revive archived Filson pieces, we’ve created products that I genuinely use and love. Filson feels like part of my family, and their commitment to lasting craftsmanship aligns perfectly with my values. It’s been an honor to collaborate with such a legendary brand that creates products meant to outlive us all.”

Filson’s 124-year legacy has built a reputation on honesty, quality, and durability, making the gear a supreme choice for those with a passion for the outdoors, especially ranchers, hunters, anglers, engineers, and more. Named after Stapleton’s 2015 debut solo album which went on to earn several major awards and nominations, the handcrafted Traveler Collection fits right into the brand’s mission as it seamlessly blends functionality with artistic expression weaved throughout the stitching. 

“True Creative Partnership”

“The Filson x Chris Stapleton collaboration goes beyond a mere endorsement; it is a true creative partnership,” says Alex Carleton, CCO at Filson. “Working closely with our design team, Stapleton’s insights and preferences influenced the Collection’s aesthetics and functionality. This collaborative approach ensures that each item in the ‘Traveller Collection’ bears the distinct mark of both Filson’s time-honored craftsmanship and Chris Stapleton’s creative input, resulting in a Collection that seamlessly merges heritage and contemporary style.”

Custom Filson graphic tee supporting Outlaw State of Kind (OSOK), a charitable fund founded by Chris and Morgane Stapleton; Photo Courtesy Filson
Custom Filson graphic tee supporting Outlaw State of Kind (OSOK), a charitable fund founded by Chris and Morgane Stapleton; Photo Courtesy Filson

Before the full collection launches on October 5, the brand released a custom Filson graphic tee that is available now. This shirt was created with the intention of supporting Outlaw State of Kind (OSOK), a charitable fund founded by Chris and his wife, Morgane Stapleton that supports a variety of causes in collaboration with the Community Foundation of Middle Tennessee, of which all proceeds will be donated to OSOK.

See The Traveller Collection

Chris Stapleton Luggage; Photo Courtesy Filson
Chris Stapleton Luggage; Photo Courtesy Filson

The Traveller Outfitter Bag | $995

The Traveller Stowaway Backpack | $195

The Traveller Outfitter Bag ($995)

The Traveller Stowaway Backpack ($195)

The Traveller Dopp Kit ($65)

The Traveller Medium Duffle Bag | $595

The Traveller Suit Cover | $225

The Chris Stapleton Traveller Collection will be available for purchase exclusively on starting October 5, 2023. 

Chris Stapleton; Photo Courtesy Filson
Chris Stapleton; Photo Courtesy Filson

New Album Coming Soon

Meanwhile, Chris Stapleton is preparing to unleash his new album, Higher. The project will drop November 10 via Mercury Nashville and feature 14 tracks all recorded at Nashville’s RCA Studio A.

Alongside Stapleton who delivers on vocals, acoustic guitar, electric guitar and slide electric guitar, the album showcases Dave Cobb on acoustic guitar and eclectic guitar, J.T. Cure on bass, Paul Franklin on pedal steel, Derek Mixon on drums, his wife, Morgane on background vocals, synthesizer and tambourine, and Lee Pardini on organ and piano. 

Higher will follow 2020’s acclaimed Starting Over, which went on to win three awards at the 67th Annual GRAMMYs including Best Country Album, Best Country Solo Performance for “You Should Probably Leave” and Best Country Song for “Cold.” Additionally, the project was honored with Album of the Year at both the CMA and ACM Awards. 

In advance of the new album release, Stapleton sent a brand-new tune to country radio. Written by Dan Wilson and Stapleton, who had a hand in producing alongside Dave Cobb and Morgane Stapleton, “White Horse” marks the first single from the forthcoming project. 

YouTube video

On Tour

Chris Stapleton is currently showcasing his versatile musical stylings on the road for his extensive “All-American Road Show” tour. The headlining trek kicked off on April 26 at UTEP Don Haskins Center in El Paso, Texas, and includes stops in Pennsylvania, Oklahoma, Tennessee, and more. 

Allen Stone, Charley Crockett, Marcus King, Margo Price, Marty Stuart, Nikki Lane, The War and Treaty and more have been tapped to serve as support on select dates.

Chris Stapleton is next scheduled to perform on October 5 in Charlottesville, VA at the John Paul Jones Arena. 

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Madeleine O’Connell graduated from North Central College with a bachelors degree in Journalism and Broadcast Communications before deciding to pursue her studies further at DePaul University. There, she earned her masters degree in Digital Communication & Media Arts. O’Connell served as a freelance writer for over two years while also interning with the Academy of Country Music, SiriusXM and Circle Media and assisting with Amazon Music’s Country Heat Weekly podcast. In addition to Country Now, she has been published in American Songwriter, Music Mayhem, and Holler.Country. Madeleine O’Connell is a member of the Country Music Association and the Academy of Country Music.