Cole Goodwin Shows Off His Humor And Traditional Country Roots With Playful New Track ‘Howdy’

The clever song has the potential to become the Georgia native’s breakout hit at country radio.

By

Lauren Jo Black

| Posted on

March 6, 2026

at

8:06 am

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Cole Goodwin; Photo Provided

Rising country artist and Country Now Artist to Watch Cole Goodwin delivers a charming and somewhat humorous story with his just-released new track, “Howdy.” 

The song captures the moment a guy spots a woman who seems completely out of his league and works up the nerve to approach her with a bold (and slightly cheesy!) pickup line. Blending humor with traditional country storytelling and a good ol’ play on words, Goodwin turns a simple barroom encounter into a lighthearted love story about taking a chance and seeing where the night might lead.

Cole Goodwin - Howdy
Cole Goodwin – Howdy

“Howdy, do you come here often? Mind if I sit down? How’d you slip through the back door of Heaven? Does the good Lord know you got out? Honey, you’re out of my league/ But we’d make a good team far as I’m concerned/ Howdy, how do I make the whole town wonder/ ‘How’d he wind up with her?’,” he sings on the chorus. 

Throughout the song, Goodwin uses a clever play on words, turning “howdy” into “how’d he” in the chorus, tying the pickup line back to the idea of people wondering how he ended up with a girl like her.

YouTube video

Written by Justin Dukes, Davis Loose, Carson Peters, and Ethan Phillips, the song serves as the latest release from Goodwin, following 2025 tracks like “Girlfriend’s Got A Boyfriend,” “Dust On The Dancefloor,” and more.

“This is actually the first song I’ve recorded that I was not a writer on. Four of my good buddies in Nashville, Justin Dukes, Ethan Phillips, Davis Loose, and Carson Peters wrote this song and sent it to me, and I immediately fell in love with it,” Goodwin shares. “This song is so clever and lighthearted. It’s my favorite song in the show to play every night. I love it, the band loves it and most importantly, the fans seem to love it.”

Much like his previous releases, “Howdy” showcases Goodwin’s charm and humor, along with his love for traditional country music. The track has the potential to become the Georgia native’s breakout hit at country radio.

He’s been performing “Howdy” while on tour with Vincent Mason this spring, and the song is quickly becoming a fan favorite during his live shows. It’s also likely to translate well on country radio, especially as the summer months approach and just in time for Goodwin to hit the road with Dierks Bentley on the upcoming Off The Map Tour.

Country Now Live
Country Now Live

Fans can catch Cole Goodwin performing at Country Now Live in Nashville on March 17 alongside Dustin Lynch, Kayley Green, Kenny Whitmire, Jacob Hackworth, and Graham St. Clair. Proceeds from the show will benefit St. Jude and tickets are available for $25 (plus fees) HERE

For a complete list of Goodwin’s upcoming tour dates, visit his official website.

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Lauren Jo Black

Written by

Lauren Jo Black

Lauren Jo Black is a longtime country music journalist, editor, host, and media personality whose work has helped shape the conversation around country music for nearly two decades. As the current Editor-in-Chief of Country Now, she has become one of the genre’s most respected voices, interviewing hundreds of country music’s biggest stars, including Dolly Parton, Garth Brooks, Reba McEntire, Shania Twain, Randy Travis, Luke Bryan, Carrie Underwood, Blake Shelton, Luke Combs, and countless others. Over the course of her career, Black’s written work and interviews have reached billions of country music fans worldwide. A 2009 graduate of the University of Central Florida, Black began her career by founding Country Music Is Love, one of country music’s earliest independent digital publications, which she later sold to a major record label in 2015 before it was rebranded as Sounds Like Nashville. She then served as the publication’s Editor-in-Chief for more than two years. Her work has also appeared in Forbes, and she previously served as the Country Music Expert for Answers.com. Widely recognized for her expertise, Black has appeared as a featured guest on The Bobby Bones Show, BobbyCast, and Scripps News Morning Rush, providing insight on country music’s biggest moments. She has also hosted Country Now Live, a concert series featuring performances from artists including Lady A, Dierks Bentley, Riley Green, Jordan Davis, Dustin Lynch, Gabby Barrett, Brett Young, Jon Pardi, Kip Moore, Chris Young, and more. The series has welcomed thousands of fans in person while reaching millions more online. In addition, she hosted Connect With Country Now, a weekly interview series featuring conversations with rising country stars. Throughout her career, Black has earned a reputation for discovering and championing artists long before they become household names. She has covered Luke Bryan since the early days of his career, beginning when he was writing songs for other artists, including Billy Currington’s No. 1 hit “Good Directions,” before stepping into the spotlight with his debut single, “All My Friends Say” and eventually becoming one of biggest names in music. She also gave Megan Moroney her first opportunity to walk a major red carpet as Country Now’s official guest correspondent at the 2022 CMA Awards. An interview she conducted in 2018 for Forbes.com with Luke Combs that inspired his multi-week No. 1 hit, “Doin’ This.” She has also hosted stages at CMA Fest, moderated an industry panel at Country Radio Seminar, and helped lead important conversations about the evolving landscape of country music media. Beyond journalism, Black has also used her platform to support charitable causes and highlight organizations making an impact. Through Country Now Live, she has helped raise awareness and support for St. Jude Children’s Research Hospital, while also advocating for animal rescue through Country Now’s Pupdate series, spotlighting organizations including MuttNation Foundation, Wags & Walks, and Proverbs 12:10 Animal Rescue. Black has been recognized as one of Country Aircheck’s Women of Influence and received the 2012 Rising Star Award from the University of Central Florida. She is a longtime member of both the Country Music Association (CMA) and the Academy of Country Music (ACM). After nearly 20 years covering country music, Lauren Jo Black has spent her career telling the stories behind the artists, songs, and moments that have shaped the genre. Her first-ever book, Country Music Forever: An A-to-Z Celebration of Icons, Songs and Stories, brings that same passion and firsthand knowledge to the page, celebrating not only the legendary artists and timeless songs that have become the soundtrack to generations of fans, but also the places, traditions, and cultural moments that have made country music one of the most beloved genres around the world.