Morgan Evans Shot His ‘Day Drunk’ Music Video In Reverse

“We shot this video in reverse which was way harder, and way more complicated, than any of us expected.”

By

Lauren Jo Black

| Posted on

August 16, 2019

at

10:24 am

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Morgan Evans; Photo Courtesy Warner Music Nashville

Morgan Evans got creative with his “Day Drunk” music video by shooting the entire video in reverse.

In the just-released clip, Evans enjoys a few cocktails while taking an event-filled stroll along a beachside boardwalk. Directed by Colin Duffy and filmed in Long Beach, CA, the clip also finds Evans performing the feel-good summer anthem as onlookers cheer him on.

Fun fact: The unique video concept required Evans to learn to sing the entire song backwards!

“Day Drunk” was inspired by a date Evans once had with his wife, Kelsea Ballerini, on her birthday.

“She had come home from being on the road and I had this elaborate day planned out for the birthday,” he recalled to Entertainment Tonight. “She got home and I was like, ‘Oh, are you ready? Let’s do all these things.’ And she was like, ‘Can we just shut the front door and maybe just open a bottle of champagne and start there?’ And that’s all we did and it ended up being an awesome day.”

“I’ve never been the ‘drinking song’ guy, but this song came from a real place and is really more about spending a day with your person than it is about just going getting drunk,” Evans added. “There’s a reason why I love it so much and feel like I can sing it.”

The song follows Evans’ previous hit,  “Kiss Somebody.” Both tracks are included on his debut album, Things That We Drink To. Check out the brand new music video above.

Beginning September 3, Evans will embark on his 2019 World Tour, performing 26 shows in eight countries through December 14.

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Lauren Jo Black

Written by

Lauren Jo Black

Lauren Jo Black, a University of Central Florida graduate, has immersed herself in the world of country music for over 15 years. In 2008, she co-founded CountryMusicIsLove, eventually selling it to a major record label in 2015. Following the rebranding of the website to Sounds Like Nashville, Black served as Editor-in-Chief for two and a half years. Currently, she assumes the role of Editor-in-Chief at Country Now and oversees Country Now’s content and digital footprint. Her extensive experience also encompasses her previous role as a Country Music Expert Writer for Answers.com and her work being featured on Forbes.com. She’s been spotlighted among Country Aircheck’s Women of Influence and received the 2012 Rising Star Award from the University of Central Florida. Black also spent time in front of the camera as host of Country Now Live, which brought live music directly to fans in 2021 when the majority of concerts were halted due to the pandemic. During this time, she hosted 24 weeks of live concerts via Country Now Live on Twitch with special guests such as Lady A, Dierks Bentley, Jordan Davis, Brett Young, and Jon Pardi. Over the course of her career, she has had the privilege of conducting interviews with some of the industry’s most prominent stars, including Reba McEntire, Blake Shelton, Luke Combs, Carrie Underwood, Luke Bryan, Miranda Lambert, Lainey Wilson, and many others. Lauren Jo Black is a longtime member of the Country Music Association and the Academy of Country Music.