Priscilla Block Previews Sophomore Album with Vulnerable New Song ‘Couldn’t Care Less’

Priscilla Block is stepping into a new chapter of her music, unveiling a more vulnerable side of her artistry with the release of “Couldn’t Care Less” and the announcement of her upcoming album, Things You Didn’t See.

The North Carolina native strips back her signature confidence and badass persona, showing fans that she isn’t always the bold, self-assured  woman they’ve come to know.

Co-written with Trannie Anderson, Alex Maxwell, and Cole Taylor, the track explores the side of Block that feels misunderstood, weighed down by criticism, and overlooked when her name isn’t called at award shows.

I posted a picture and it got a bunch of likes/ That she should lose weight comment kept me up all night/ I hit reply and made a little out of what they said/ Like I couldn’t care less/ Walked the carpet, sat a couple rows up from the stage/ Hoping I would hear my name, they said a different name/ I was clapping, laughing, smiling, standing in a sparkly dress/ Like I couldn’t care less, she sings on the first verse. 

On the chorus she flips the script, revealing her true feelings as she sings, “Ooh, like it don’t mean something / Ooh, like to me it’s nothing / Like I do my best to tune it out / Shut the door / Like I couldn’t care less / Hell, I couldn’t care more.”

Block previewed the song during Country Now Live earlier this year, leaving fans captivated by her honesty.

At the time she shared, “I feel really honored that I’m in a place where people can hopefully feel inspired to love themselves a little bit more or feel more confident because they found my music and they somehow relate…But I feel like I hear this all the time where people are like, ‘I love how confident you are, and I love how unapologetically you are.’ And I kind of just got to thinking. I was like, I feel like sometimes I always have to be like that…just so you guys know, I’m not always confident and I’m not always unapologetically me. Some days I have really, really hard days and there’s some days that I wonder what the hell I’m doing and all the things.”

“Couldn’t Care Less” gives fans a first look at the openness Block will bring to her sophomore album, which tackles themes like anxiety, burnout, and the constant pressure to always be “on.” Across 14 tracks, she digs into struggles with body image, dealing with online negativity, the mental toll of life in the spotlight, finding her artistic identity, and navigating the expectations of fitting into country music’s traditional mold.

“For what has felt like forever, here we are stepping into a new chapter,” Block shared. “The past couple of years have been a rollercoaster. This life has challenged me not only as an artist, but as a person. Honestly, there’s been a part of me that has felt misunderstood. The girl who “couldn’t care less,” when in reality, I’ve never cared more.

“Writing ‘Couldn’t Care Less’ was the therapy I didn’t even know I needed. For a long time, people have seen me as bulletproof, but this is a side they haven’t seen. It’s the misunderstood part of me… the insecurities that come with being human. It feels like the perfect way to lead into my record ‘Things You Didn’t See,’ coming October 10th.”

‘Things You Didn’t See’ Track List:

1. “Things You Didn’t See” 

Writers: Priscilla Block, Brandon Paddock, Martin Johnson

2. “Bring Me Downtown” 

Writers: Priscilla Block, Cole Taylor, David Garcia, Laura Veltz

3. “Stranger Things (with Chase Matthew)” 

Writers: Priscilla Block, Trannie Anderson, Cole Taylor, David Garcia

4. “Goodwill To Gucci”

Writers: Priscilla Block, Audra Mae, Summer Overstreet, Jesse Frasure

5. “Phones And Radios”

Writers: Priscilla Block, David Garcia, Trannie Anderson, Blake Pendergrass 

6. “Couldn’t Care Less”**

Writers: Alex Maxwell, Cole Taylor, Trannie Anderson, Priscilla Block

7. “2-3-4”

Writers: Priscilla Block, Alex Maxwell, Sarah Jones

8. “Try”

Writers: Priscilla Block, Tyler Hubbard, Trannie Anderson, David Garcia

9. “Good On You”

Writers: David Garcia, Jessie Jo Dillon, Laura Veltz, Priscilla Block

10. “Yard Sale”*

Writers: Priscilla Block, Laura Veltz, David Garcia, Jessie Jo Dillion

11. “You’re Breaking My Heart (Cecilia)”*

Writers: Chris Tompkins, Jesse Frasure, Jessie Jo Dillon, Hailey Whitters, Paul Simon

12. “He’s My Man”

Writers: Alysa Vanderheym, Faren Rachels, Chris Tompkins, Jacob Hackworth

13. “Elijah”

Writers: Priscilla Block, Sarah Jones, Rian Ball

14. “Time Ain’t A Two Lane (Demo)”***

Writers: Rian Ball, Priscilla Block, Sarah Jones, Aaron Raitiere

Produced by David Garcia and Dave Cohen

*Produced by David Garcia and Jesse Frasure

**Produced by David Garcia

***Produced by Rian Ball