Red Clay Strays Release Powerful New Single ‘People Hatin’,’ Inspired by Division and a Call for Unity

“We got so sick of seeing people put politics above humanity…”

By

Lauren Jo Black

| Posted on

October 3, 2025

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12:21 pm

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The Red Clay Strays; Photo by Macie Coleman

The Red Clay Strays are back with a brand-new single, “People Hatin’,” out now via RCA Records.

The band announced the track earlier this week during an extended conversation on The Joe Rogan Experience, where they opened up about the song’s meaning and the decision to release it. Lead singer Brandon Coleman revealed that Charlie Kirk’s death and the events that followed played a role in shifting their release plans.

“We got so sick of seeing people put politics above humanity, we actually, we had wrote a song about it in April in the studio, called ‘People Hatin’,’” Coleman told Rogan. “We weren’t going to put it out as a single, at first, we were going to do another song, but after the Charlie Kirk thing it was just like, we got together … I think we need to put ‘People Hatin’’ out instead for the first single.”

The Red Clay Strays; Photo by Macie Coleman
The Red Clay Strays; Photo by Macie Coleman

The song’s lyrics capture the frustration of division while holding onto hope that we can still coexist, even with different beliefs.

I’s a little boy, my mama told me
Better keep my politics to me
Never really bought the things they sold me
But now I’m starting to believe
Seeing everybody going crazy
Every time they go and disagree
This animosity is got me thinking
We all could use some harmony

Hey, people hatin’
You’re not listening to what I’m saying
I’m sick of waiting
All this arguing is aggravating
Hey, you people hatin’
You’re not listening to what I’m saying
I’m so sick of waiting
All this arguing gets aggravating

YouTube video

Coleman explained that the song ultimately calls for empathy and understanding.

“We’ve got to stop killing each other over beliefs, and hating each other over beliefs,” he said. “Everybody’s race is different, everybody’s experiencing life different, and trying to figure it out the same as you are.”

Paired with a powerful message, the release also arrives with a new music video directed by Matthew Coleman.

People Hatin'
People Hatin’

Since forming in Mobile, AL in 2016, the Red Clay Strays have continued to carve their place in the music scene. Their 2022 debut album, Moment of Truth, featured the breakout hit “Wondering Why,” which broke into the top 10 on Billboard’s Hot Rock & Alternative Songs Chart and top 20 on the Hot Country Songs Chart.

The momentum carried into 2024, when they signed with RCA Records and released their critically acclaimed sophomore album, Made by These Moments, produced by Grammy-winner Dave Cobb (Chris Stapleton, Jason Isbell). Blending electric rock & roll with Southern soul, the project solidified the group’s reputation as one of the most exciting genre-defying acts in country music.

The Red Clay Strays earned back-to-back CMA Award nominations for Vocal Group of the Year in 2024 and 2025.

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Lauren Jo Black

Written by

Lauren Jo Black

Lauren Jo Black is a longtime country music journalist, editor, host, and media personality whose work has helped shape the conversation around country music for nearly two decades. As the current Editor-in-Chief of Country Now, she has become one of the genre’s most respected voices, interviewing hundreds of country music’s biggest stars, including Dolly Parton, Garth Brooks, Reba McEntire, Shania Twain, Randy Travis, Luke Bryan, Carrie Underwood, Blake Shelton, Luke Combs, and countless others. Over the course of her career, Black’s written work and interviews have reached billions of country music fans worldwide. A 2009 graduate of the University of Central Florida, Black began her career by founding Country Music Is Love, one of country music’s earliest independent digital publications, which she later sold to a major record label in 2015 before it was rebranded as Sounds Like Nashville. She then served as the publication’s Editor-in-Chief for more than two years. Her work has also appeared in Forbes, and she previously served as the Country Music Expert for Answers.com. Widely recognized for her expertise, Black has appeared as a featured guest on The Bobby Bones Show, BobbyCast, and Scripps News Morning Rush, providing insight on country music’s biggest moments. She has also hosted Country Now Live, a concert series featuring performances from artists including Lady A, Dierks Bentley, Riley Green, Jordan Davis, Dustin Lynch, Gabby Barrett, Brett Young, Jon Pardi, Kip Moore, Chris Young, and more. The series has welcomed thousands of fans in person while reaching millions more online. In addition, she hosted Connect With Country Now, a weekly interview series featuring conversations with rising country stars. Throughout her career, Black has earned a reputation for discovering and championing artists long before they become household names. She has covered Luke Bryan since the early days of his career, beginning when he was writing songs for other artists, including Billy Currington’s No. 1 hit “Good Directions,” before stepping into the spotlight with his debut single, “All My Friends Say” and eventually becoming one of biggest names in music. She also gave Megan Moroney her first opportunity to walk a major red carpet as Country Now’s official guest correspondent at the 2022 CMA Awards. An interview she conducted in 2018 for Forbes.com with Luke Combs that inspired his multi-week No. 1 hit, “Doin’ This.” She has also hosted stages at CMA Fest, moderated an industry panel at Country Radio Seminar, and helped lead important conversations about the evolving landscape of country music media. Beyond journalism, Black has also used her platform to support charitable causes and highlight organizations making an impact. Through Country Now Live, she has helped raise awareness and support for St. Jude Children’s Research Hospital, while also advocating for animal rescue through Country Now’s Pupdate series, spotlighting organizations including MuttNation Foundation, Wags & Walks, and Proverbs 12:10 Animal Rescue. Black has been recognized as one of Country Aircheck’s Women of Influence and received the 2012 Rising Star Award from the University of Central Florida. She is a longtime member of both the Country Music Association (CMA) and the Academy of Country Music (ACM). After nearly 20 years covering country music, Lauren Jo Black has spent her career telling the stories behind the artists, songs, and moments that have shaped the genre. Her first-ever book, Country Music Forever: An A-to-Z Celebration of Icons, Songs and Stories, brings that same passion and firsthand knowledge to the page, celebrating not only the legendary artists and timeless songs that have become the soundtrack to generations of fans, but also the places, traditions, and cultural moments that have made country music one of the most beloved genres around the world.