WATCH: Holly Brand Brings ‘The Voice’ Coaches To Tears With Powerful Jo Dee Messina Cover

This is Brand’s best performance yet.

By

Lauren Jo Black

| Posted on

May 9, 2023

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8:58 am

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Holly Brand; Photo by: Tyler Golden/NBC

Holly Brand delivered an emotional Jo Dee Messina cover on NBC’s The Voice on Monday evening (May 8). 

Brand, who is a member of Team Kelly [Clarkson], chose to perform Messina’s “Bring On The Rain.”

The former Miss Mississippi, says she’s known the song “since high school” and connects with it on a personal level as it reminds her of her brother who is in the military.  

Holly Brand; Photo by: Tyler Golden/NBC
Holly Brand; Photo by: Tyler Golden/NBC

During rehearsals, Brand had Clarkson feeling quite emotional.

“I started laughing, I was crying so much!” Clarkson shared as tears streamed down her face.

Included in Part 2 of The Voice Playoffs, Brand’s rendition of Messina’s “Bring On The Rain” was her best vocal performance yet. 

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Donning an orange dress and gold cowboy boots, Holly Brand truly shined with her captivating and heartfelt delivery of the country hit.

Following her performance, Kelly Clarkson, Blake Shelton, Chance The Rapper and Niall Horan praised her powerhouse pipes and show-stopping delivery.

Clarkson applauded Brand for showcasing a part of her that the show hasn’t yet seen.

Kelly Clarkson; Photo by: Trae Patton/NBC
Kelly Clarkson; Photo by: Trae Patton/NBC

“This is when it starts to get tough,” Clarkson admitted. “And you want to show a different side of your voice. You bring us to that place of struggling, and it’s painful, but you’re gonna overcome it. That’s a really cool thing that very few artists can do. Obviously, your voice is ridiculous. Great job, Holly.”

Shelton complimented Brand for taking risks and pointed out that this is the stage in the competition that things start to get tough.

“It’s a tough part of the competition, and I know Kelly is probably gonna cry,” Blake Shelton began. “You’re her favorite. And the person who went before you was her favorite. And now, it’s all starting to come crashing down. But you know what? I thought you did a killer job. You definitely took this song and took some risks in there. You changed the melody a little bit. Good job.”

Holly Brand; Photo by: Tyler Golden/NBC
Holly Brand; Photo by: Tyler Golden/NBC

Chance The Rapper gushed over her “amazing voice and great control.” 

“”The first line that you sang made everybody sit up. I do feel bad for Kelly because I didn’t realize how stacked her team is. It’s gonna be a difficult decision,” Chance later added. 

Niall Horan appreciated Brand for taking a chance to showcase a more emotional side of her vocal artistry.

“We haven’t really seen that side of you,” Horan said, before adding, ​​“It was so nice to see that side of you. We haven’t really seen anything like that from you. Holly, you know how much of a fan I am of Holly. So I’d be going with Holly for sure.

Holly Brand, Kelly Clarkson; Photos by NBC, The Voice
Holly Brand, Kelly Clarkson; Photos by NBC, The Voice

Holly Brand auditioned with Faith Hill’s “Mississippi Girl” and had the coaches in the palm of her hand with her powerful vocals and impressive range. 

Clarkson turned her chair within the first 30 seconds of Brand’s performance, and Niall Horan and Chance The Rapper were quick to follow. Surprisingly, Blake Shelton was the only coach who did not turn his chair.

Brand ultimately joined Team Kelly after Clarkson praised, “She took it up! Here’s the thing, I love Maren, but I heard a mix of Faith Hill and like Carrie Underwood. Oh my God! We don’t have that really, that kind of voice right now in country music and I’m such a fan. I grew up on it. I definitely know a hell of a lot more than these two. Well, since Blake’s deaf, you can win with me. I love your voice so much.”

Holly Brand; Photo by: Tyler Golden/NBC
Holly Brand; Photo by: Tyler Golden/NBC

Throughout the competition, Holly Brand performed songs such as “Lady Like” by Ingrid Andress and “Blue Moon of Kentucky” by Patsy Cline. 

Brand will move on to the Live Semi-Finals, which will air on Monday, May 15 on NBC. She’s set to compete against D. Smooth (Team Kelly), Sorelle (Team Chance), Ray Uriel (Team Chance), NOIVAS (Team Blake), Gina Miles (Team Niall), Ryley Tate Wilson (Team Niall), Grace West (Team Blake). 

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Lauren Jo Black

Written by

Lauren Jo Black

Lauren Jo Black, a University of Central Florida graduate, has immersed herself in the world of country music for over 15 years. In 2008, she co-founded CountryMusicIsLove, eventually selling it to a major record label in 2015. Following the rebranding of the website to Sounds Like Nashville, Black served as Editor-in-Chief for two and a half years. Currently, she assumes the role of Editor-in-Chief at Country Now and oversees Country Now’s content and digital footprint. Her extensive experience also encompasses her previous role as a Country Music Expert Writer for Answers.com and her work being featured on Forbes.com. She’s been spotlighted among Country Aircheck’s Women of Influence and received the 2012 Rising Star Award from the University of Central Florida. Black also spent time in front of the camera as host of Country Now Live, which brought live music directly to fans in 2021 when the majority of concerts were halted due to the pandemic. During this time, she hosted 24 weeks of live concerts via Country Now Live on Twitch with special guests such as Lady A, Dierks Bentley, Jordan Davis, Brett Young, and Jon Pardi. Over the course of her career, she has had the privilege of conducting interviews with some of the industry’s most prominent stars, including Reba McEntire, Blake Shelton, Luke Combs, Carrie Underwood, Luke Bryan, Miranda Lambert, Lainey Wilson, and many others. Lauren Jo Black is a longtime member of the Country Music Association and the Academy of Country Music.