Lainey Wilson Models Fall Fashion For Wrangler: See The Standout Styles

The new collection features a variety of jeans, tops and jackets.

By

Madeleine O’Connell

| Posted on

August 23, 2023

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4:35 pm

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Lainey Wilson; Photos Courtesy Wrangler

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Lainey Wilson has teamed up with the global denim brand, Wrangler to launch a stylish new collection for the fall/winter seasons. 

Taking to Instagram on Wednesday (Aug. 23) the country star showed off a few pieces from the just-released line in a western-style promo video. Throughout the clip, Wilson is seen sporting a denim vest, printed flare jeans, trumpet flare and velvet flare bottoms, a denim sherpa jacket, and western button-down tops.

Her caption read, “Turn heads and capture hearts 🤠 I partnered with @wrangler to show y’all some of their new Fall styles.”

“Fit For Dreamers. Made For Doers.”

In addition to just modeling the clothes, the reigning CMA Female Vocalist of the Year and most nominated female at the 2023 ACM Awards also lends her voice to the narration layered on top. While speaking over the dim music, the “Heart Like A Truck” singer shares a powerful tale of reflection that brings light to all the strength and determination it takes for one to pursue their dreams. 

“Dear Wild Horses, I see the fire in your eyes, I see how bad you want it. You know how hard it is for us. It’s hard to make em listen, hard to get where you wanna go, but you have my word,’ she said. “I’m gonna stick with you and pull you all night if I have to, like a genuine angel did for me. Just promise – the next Wild Horse you believe in, you do the same for her.”

The Face Of the Fall/Winter Collection

Back in May, it was announced that Wilson had been tapped as the new face of Wrangler brand’s fall/winter 2023 women’s collection. The first taste of this fashion line is now available nationwide and on Wrangler.com and features a variety of jeans, tops and jackets.

Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler

“Over the last several years, Lainey Wilson has become a genuine and inspirational voice to fans of the brand, sharing her honest journey from a PRCA flag girl to an award-winning musician,” said Holly Wheeler, vice president global marketing – Wrangler. “As the most recognized female artist in recent country music history and a leading voice in the western movement, we’re thrilled to have her represent Wrangler alongside other industry greats like George Strait, Jon Pardi and Cody Johnson.”

As someone who has been devoted to the Western lifestyle all her life, Lainey Wilson feels connected to the brand. She admitted that “there’s nothing that feels more like home than a pair of Wrangler jeans.”

“Teaming up with this brand feels like the perfect fit and there are so many new, exciting and trendy styles for women in the upcoming collection, including my favorite bell bottom flare pieces,” Wilson shared via press release.

Wilson’s partnership with the brand will also continue into 2024, making her the face of Wrangler women’s next spring.

See The Looks

Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler
Lainey Wilson; Photo Courtesy Wrangler

Chart History

Lainey Wilson recently achieved chart history with her fan-favorite track “Watermelon Moonshine.” The tune jumped three spots to No. 9 on the Mediabase country charts in just 13 weeks, making it Wilson’s fastest-rising single and the fastest-rising single by a solo female in five years, the last being “Cry Pretty” by Carrie Underwood in 2018. 

Lainey Wilson; Watermelon Moonshine
Lainey Wilson; Watermelon Moonshine

Latest Single

Co-written by Wilson alongside Jordan Schmidt and Josh Kear, “Watermelon Moonshine” serves as a nostalgia-filled ballad that finds the reigning ACM Female Artist Of The Year and CMA Female Vocalist of the Year reflecting on the innocence of young love. 

“Drinkin’ watermelon moonshine / Cut the burn with a little lime / Parkin’ back in them kudzu vines / I was his and every bit of that boy was mine / Too young to know what love was / But we werе learnin’ on a sweet buzz / There’s never nothin’ like the first time / And mine’s always gonna taste like / Watermelon moonshine,” Wilson sings on the track’s chorus.

YouTube video

“Watermelon Moonshine” appears on the Louisiana native’s sophomore album, Bell Bottom Country, which arrived on October 28, 2022. 

The 16-track project includes the chart-topping “Heart Like A Truck,” as well as “Atta Girl,” “Smells Like Smoke,” “Hillbilly Hippie,” “Grease” and the heartfelt “Those Boots (Deddy’s Song),” which pays tribute to her father, Brian Wilson.

On Tour

Wilson is currently showcasing her country with a flare stylings while serving as support on select dates of Eric Church’s The Outsiders Revival Tour. 

Later, she will also join HARDY for the second leg of his the mockingbird & THE CROW tour. Presented by Ebay Motors, the trek kicks off on August 31 in Knoxville, Tennessee at Knoxville Civic Coliseum. 

For a full list of Lainey Wilson’s upcoming tour dates, visit her official website HERE.

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Madeleine O’Connell graduated from North Central College with a bachelors degree in Journalism and Broadcast Communications before deciding to pursue her studies further at DePaul University. There, she earned her masters degree in Digital Communication & Media Arts. O’Connell served as a freelance writer for over two years while also interning with the Academy of Country Music, SiriusXM and Circle Media and assisting with Amazon Music’s Country Heat Weekly podcast. In addition to Country Now, she has been published in American Songwriter, Music Mayhem, and Holler.Country. Madeleine O’Connell is a member of the Country Music Association and the Academy of Country Music.