Reese Witherspoon Is On the Hunt For the Next Country Superstar

Reese Witherspoon wants to discover country music’s next superstar. The Academy Award-winning actress and her media company, Hello Sunshine, are…

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Lauren Jo Black

| Posted on

August 17, 2020

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1:31 pm

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Reese Witherspoon

Reese Witherspoon wants to discover country music’s next superstar.

The Academy Award-winning actress and her media company, Hello Sunshine, are teaming up with Apple for a new competition series called My Kind of Country. Witherspoon shared the news via Instagram on Monday (Aug. 17), revealing that her Tennessee upbringing inspired the idea.

“Well, it’s not looking like I’ll ever fulfill my childhood dreams of becoming @DollyParton… but this might just be the next best thing,” she wrote.

The actress, who portrayed the role of June Carter Cash in the film Walk the Line, explained that she and her fellow producers are on the hunt for “extraordinary country music talent.”

“Growing up in Nashville, Tennessee, Country music has been a huge part of my life for as long as I can remember. The history of songwriting and recording, the artistry of matching lyrics and chords, the true expression of what is happening to humanity right now… not to mention the dazzling stage performances that bring you to your feet,” she continued. “There are so many remarkably talented people whose voices are being heard right now, but there are many more who have different experiences and remarkable stories that still need to be told in the genre. I’ve been incredibly inspired by all artists who continue to blaze bold new trails and our hope is to discover musicians who are revolutionizing country music and help amplify their voices and bring the JOY of Country Music to everyone around the world.”

According to The Hollywood Reporter, Witherspoon will executive produce the show for Apple TV+ alongside Sandbox Entertainment’s Jason Owen (who manages Kacey Musgraves, Kelsea Ballerini and more), Izzie Pick Ibarra (Dancing With the Stars, The Masked Singer) and Done + Dusted’s Katy Mullan and Melanie Fletcher.

My Kind of Country is the third show Witherspoon and Hello Sunshine produce for the streaming platform, following The Morning Show and Truth Be Told.

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Lauren Jo Black

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Lauren Jo Black

Lauren Jo Black is a longtime country music journalist, editor, host, and media personality whose work has helped shape the conversation around country music for nearly two decades. As the current Editor-in-Chief of Country Now, she has become one of the genre’s most respected voices, interviewing hundreds of country music’s biggest stars, including Dolly Parton, Garth Brooks, Reba McEntire, Shania Twain, Randy Travis, Luke Bryan, Carrie Underwood, Blake Shelton, Luke Combs, and countless others. Over the course of her career, Black’s written work and interviews have reached billions of country music fans worldwide. A 2009 graduate of the University of Central Florida, Black began her career by founding Country Music Is Love, one of country music’s earliest independent digital publications, which she later sold to a major record label in 2015 before it was rebranded as Sounds Like Nashville. She then served as the publication’s Editor-in-Chief for more than two years. Her work has also appeared in Forbes, and she previously served as the Country Music Expert for Answers.com. Widely recognized for her expertise, Black has appeared as a featured guest on The Bobby Bones Show, BobbyCast, and Scripps News Morning Rush, providing insight on country music’s biggest moments. She has also hosted Country Now Live, a concert series featuring performances from artists including Lady A, Dierks Bentley, Riley Green, Jordan Davis, Dustin Lynch, Gabby Barrett, Brett Young, Jon Pardi, Kip Moore, Chris Young, and more. The series has welcomed thousands of fans in person while reaching millions more online. In addition, she hosted Connect With Country Now, a weekly interview series featuring conversations with rising country stars. Throughout her career, Black has earned a reputation for discovering and championing artists long before they become household names. She has covered Luke Bryan since the early days of his career, beginning when he was writing songs for other artists, including Billy Currington’s No. 1 hit “Good Directions,” before stepping into the spotlight with his debut single, “All My Friends Say” and eventually becoming one of biggest names in music. She also gave Megan Moroney her first opportunity to walk a major red carpet as Country Now’s official guest correspondent at the 2022 CMA Awards. An interview she conducted in 2018 for Forbes.com with Luke Combs that inspired his multi-week No. 1 hit, “Doin’ This.” She has also hosted stages at CMA Fest, moderated an industry panel at Country Radio Seminar, and helped lead important conversations about the evolving landscape of country music media. Beyond journalism, Black has also used her platform to support charitable causes and highlight organizations making an impact. Through Country Now Live, she has helped raise awareness and support for St. Jude Children’s Research Hospital, while also advocating for animal rescue through Country Now’s Pupdate series, spotlighting organizations including MuttNation Foundation, Wags & Walks, and Proverbs 12:10 Animal Rescue. Black has been recognized as one of Country Aircheck’s Women of Influence and received the 2012 Rising Star Award from the University of Central Florida. She is a longtime member of both the Country Music Association (CMA) and the Academy of Country Music (ACM). After nearly 20 years covering country music, Lauren Jo Black has spent her career telling the stories behind the artists, songs, and moments that have shaped the genre. Her first-ever book, Country Music Forever: An A-to-Z Celebration of Icons, Songs and Stories, brings that same passion and firsthand knowledge to the page, celebrating not only the legendary artists and timeless songs that have become the soundtrack to generations of fans, but also the places, traditions, and cultural moments that have made country music one of the most beloved genres around the world.