Bobby Bones Joins Purina Dog Chow’s ‘Service Dog Salute’ Campaign
Did you know September is National Service Dog Awareness Month?

Bobby Bones; Photo by Zack Massey
Known for his extensive philanthropic efforts, multi-media personality and American Idol mentor, Bobby Bones, is stepping up to the plate to help others once again. This time, Bones is assisting American military veterans through a new partnership with Purina Dog Chow’s second annual “Service Dog Salute” campaign.
According to the National Institute of Health, up to 30 percent of veterans experience post-traumatic stress disorder (PTSD) when returning home from combat, but only about 40 percent of them seek help. In an effort to ensure our nation’s veterans who may be suffering from PTSD are aware of the vast benefits service dogs can provide, Dog Chow has partnered with Bones on the “Service Dog Salute” campaign.
“I have always known that dogs have the ability to impact lives, but understanding the impact service dogs have on veterans truly blew me away,” Bones shared in a news release. “I am a proud supporter of the men and women who have risked their lives for our country and am honored to be a part of a program that helps connect them to organizations to find the help they need when they come home.”
To raise awareness of the benefits service dogs can offer veterans suffering from PTSD, Dog Chow asked the families of three U.S. military veterans who graduated from Tony La Russa’s Animal Rescue Foundation’s Pets and Vets program to share letters to their services dogs. Those heartwarming stories can be viewed HERE.
Additionally, for every purchase of a specially-marked bag of Dog Chow Complete Adult now through November 1, Dog Chow will make a donation (up to $100,000) to Tony La Russa’s Animal Rescue Foundation (ARF) and their Pets and Vets program. The unique program matches veterans with PTSD and other challenges with rescue dogs. Together, they complete a 10-month training program that assists veterans in training their dog to become their service companion.
“We know that many of our veterans are suffering, and that even our country’s bravest heroes need heroes of their own. For many veterans, that hero is a service dog,” said Kristen Aldenderfer, Senior Brand Manager for Purina Dog Chow. “At Dog Chow, we believe in this unique bond, and we are on a mission to raise awareness of the impact a service dog can have on veterans and those that love them. The donations from this year’s program will go towards the expansion of ARF’s veterans program, ensuring more veterans can get the help that they need.”
To learn more about the “Service Dog Salute” campaign, click HERE.
Lauren Jo Black is a longtime country music journalist, editor, host, and media personality whose work has helped shape the conversation around country music for nearly two decades. As the current Editor-in-Chief of Country Now, she has become one of the genre’s most respected voices, interviewing hundreds of country music’s biggest stars, including Dolly Parton, Garth Brooks, Reba McEntire, Shania Twain, Randy Travis, Luke Bryan, Carrie Underwood, Blake Shelton, Luke Combs, and countless others. Over the course of her career, Black’s written work and interviews have reached billions of country music fans worldwide. A 2009 graduate of the University of Central Florida, Black began her career by founding Country Music Is Love, one of country music’s earliest independent digital publications, which she later sold to a major record label in 2015 before it was rebranded as Sounds Like Nashville. She then served as the publication’s Editor-in-Chief for more than two years. Her work has also appeared in Forbes, and she previously served as the Country Music Expert for Answers.com. Widely recognized for her expertise, Black has appeared as a featured guest on The Bobby Bones Show, BobbyCast, and Scripps News Morning Rush, providing insight on country music’s biggest moments. She has also hosted Country Now Live, a concert series featuring performances from artists including Lady A, Dierks Bentley, Riley Green, Jordan Davis, Dustin Lynch, Gabby Barrett, Brett Young, Jon Pardi, Kip Moore, Chris Young, and more. The series has welcomed thousands of fans in person while reaching millions more online. In addition, she hosted Connect With Country Now, a weekly interview series featuring conversations with rising country stars. Throughout her career, Black has earned a reputation for discovering and championing artists long before they become household names. She has covered Luke Bryan since the early days of his career, beginning when he was writing songs for other artists, including Billy Currington’s No. 1 hit “Good Directions,” before stepping into the spotlight with his debut single, “All My Friends Say” and eventually becoming one of biggest names in music. She also gave Megan Moroney her first opportunity to walk a major red carpet as Country Now’s official guest correspondent at the 2022 CMA Awards. An interview she conducted in 2018 for Forbes.com with Luke Combs that inspired his multi-week No. 1 hit, “Doin’ This.” She has also hosted stages at CMA Fest, moderated an industry panel at Country Radio Seminar, and helped lead important conversations about the evolving landscape of country music media. Beyond journalism, Black has also used her platform to support charitable causes and highlight organizations making an impact. Through Country Now Live, she has helped raise awareness and support for St. Jude Children’s Research Hospital, while also advocating for animal rescue through Country Now’s Pupdate series, spotlighting organizations including MuttNation Foundation, Wags & Walks, and Proverbs 12:10 Animal Rescue. Black has been recognized as one of Country Aircheck’s Women of Influence and received the 2012 Rising Star Award from the University of Central Florida. She is a longtime member of both the Country Music Association (CMA) and the Academy of Country Music (ACM). After nearly 20 years covering country music, Lauren Jo Black has spent her career telling the stories behind the artists, songs, and moments that have shaped the genre. Her first-ever book, Country Music Forever: An A-to-Z Celebration of Icons, Songs and Stories, brings that same passion and firsthand knowledge to the page, celebrating not only the legendary artists and timeless songs that have become the soundtrack to generations of fans, but also the places, traditions, and cultural moments that have made country music one of the most beloved genres around the world.







