Which Country Stars Have Their Own Alcohol Brands?

From George Strait to Kenny Chesney to Alan Jackson, here’s a list of country stars who have their own brands of wine, beer, or spirits.

By

Madeleine O’Connell

| Posted on

January 4, 2024

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George Strait, Kenny Chesney; Photos Courtesy Facebook

Have you ever wondered which country stars have their own brands of alcohol? Here, we dive into the long list of country artists who have dabbled in creating their own wine, beer, and spirits.

Country singers are most often seen expressing their creativity in the studio or on stage in front of thousands of screaming fans. However, over the years many have opted to extend their passions into the alcohol market by developing their own brands of wine, beer, or various types of liquor. 

Instead of taking on the task of starting from scratch and putting their name on an entirely new brand, some have launched exclusive releases with already established companies. To name a few, Eric Church partnered with Jack Daniel’s Whiskey to release a special edition Eric Church Single Barrel, Parker McCollum commemorated his chart-topper, “To Be Loved By You” by creating a Cabernet Sauvignon and Sauvignon Blanc by the same name with Christeni Vineyards and Cole Swindell developed the Peppermint Moonshine with Sugarlands Shine.

Others like Jason Aldean, Little Big Town, Toby Keith and more went above and beyond to build their own alcohol brand that represents their lifestyle and celebrates their longstanding careers. Keep reading to see a full list of your favorite country stars who took on this business venture.

George Strait; Photo Courtesy Facebook
George Strait; Photo Courtesy Facebook

George Strait – Código 1530 Tequila

George Strait extended his talents to another passion of his in 2016 when he co-founded Código 1530 tequila with Ron Snyder and Federico Vaughan. Together, they fostered an ultra-premium brand of tequila that’s born from a secret family recipe that has been carried down from generation to generation within a select group of Mexico’s most respected families. Produced in Amatitán, Jalisco, MX, the brand is now offered in all 50 states, and in over 30 countries worldwide. 

Thomas Rhett, Jeff Worn; Photo by Grayson Gregory
Thomas Rhett, Jeff Worn; Photo by Grayson Gregory

Thomas Rhett – Dos Primos Tequila

In 2019, Thomas Rhett joined forces with his cousin, Jeff Worn, to create a tequila company named Dos Primos, which is Spanish for “Two Cousins.” Together they embarked on this business venture to honor Mexican tradition through a great-tasting tequila that can be enjoyed with family and friends year-round. 

Tanya Tucker - Cosa Salvaje Tequila
Tanya Tucker – Cosa Salvaje Tequila

Tanya Tucker – Cosa Salvaje Tequila

Tanya Tucker joined forces with Casa Salvaje founder Elle France to produce a line of 80-proof tequila that is intended to bring people together and create unforgettable memories. Derived from Blue Agave plants, the spirit is made by the family-owned Partida Distillery in Jalisco, Mexico using an environmentally conscious method of distilling.

Toby Keith; Wild Shot Mezcal
Toby Keith; Wild Shot Mezcal

Toby Keith – Wild Shot Mezcal

Channeling his love and appreciation for the traditions of Mexico and the history of Mezcal, a distilled spirit made from the agave plant, Toby Keith created his own Wild Shot Mezcal. He not only created a smooth and smokey beverage but added a unique touch by including an agave worm, known as “gusano,” in Spanish, in each bottle with hopes that it will bring “a special experience” to those who enjoy the drink. 

Midland; Photo Courtesy Facebook
Midland; Photo Courtesy Facebook

Midland – Insolito Tequila

Insolito Tequila was launched in 2020 in Midland’s home state of Texas. The name INSÓLITO translates to “rare,” “uncommon,” and “extraordinary,” which correlates to the brand’s unique process of using only new American White Oak barrels. With this method, the spirit, mixed with highland & lowland agave is dosed with a whisper of the natural caramel and vanilla richness ingrained within the barrel.

Alan Jackson with Silverbelly Whiskey
Alan Jackson; Photo by David McClister

Alan Jackson – Silverbelly Whiskey

Silverbelly Whiskey is named after the iconic cowboy hat worn by the Country Music Hall of Famer. Despite the common belief that the hat Alan Jackson wears is white, its true color is a shade known as Silverbelly. This premium spirit is freshly distilled solely for Jackson and meticulously chosen by the artist himself.

Jon Pardi; Photo Courtesy Pardi Batch
Jon Pardi; Photo Courtesy Pardi Batch

Jon Pardi – Pardi Batch Spirits

Pardi Batch draws inspiration from the music and stage performances of country hitmaker Jon Pardi. To launch his own whiskey and bourbon, the singer/songwriter teamed up with Tennessee-based Buffalo Chip Spirits. “Our mash is composed of the finest grains and purest water, aging slowly to perfection within charred oak barrels. Only the utmost quality earns a spot in my Pardi Batch,” he says.

John Rich; Redneck Riviera Whiskey
John Rich; Redneck Riviera Whiskey

John Rich –  Redneck Riviera Whiskey

When John Rich set out to create his own brand of Redneck Riviera Whiskey, he had a specific vision to uphold. He made it a goal to create the “smoothest and most approachable” whiskey using all-American ingredients that would dominate the industry. The spirit is blended and produced in small batches and offers a unique pallet containing vanilla honey smoothness and a hint of oak to make it complete. 

Jordan Davis; Photo Courtesy Facebook
Jordan Davis; Photo Courtesy Facebook

Jordan Davis – Bluebird Days Whiskey

Jordan Davis teamed up with Master Distiller Jared Adkins to create Bluebird Days Whiskey in honor of his latest album. According to the website, they selected the oldest and best barrels of Bourbon and American Wheat Whiskey from the Bluebird Rack House and sought to create the perfect blend.

Old Whiskey River Bourbon
Old Whiskey River Bourbon

Willie Nelson – Old Whiskey River Bourbon

Willie Nelson paid tribute to his chart-topping 1970s hit, “Whiskey River” by creating his own brand of whiskey using the same name. Old Whiskey River is an 86-proof, small-batch bourbon made of grains grown on independent family-owned farms and aged six years in charred American oak barrels. Every bottle of this smooth spirit also comes with the gift of a guitar pick. 

Jason Aldean; Photo Courtesy Wolf Moon
Jason Aldean; Photo Courtesy Wolf Moon

Jason Aldean Wolf Moon Bourbon

Superstar Jason Aldean set out to capture the exhilarating feeling of his live performances with Wolf Moon Bourbon. Founded in 2020, the boozy brand is aged in American oak barrels for four years, giving it that “sweet and smooth” taste that’s perfect for celebrating life’s best moments.  

Kenny Chesney; Photo Courtesy Blue Chair Bay Rum
Kenny Chesney; Photo Courtesy Blue Chair Bay Rum

Kenny Chesney – Blue Chair Bay Rum

The award-winning premium brand, Blue Chair Bay® Rum was launched by Kenny Chesney in 2013 as a way to bring his breezy island lifestyle to fans in a whole new way. With authentic Caribbean Rum infused with natural flavors of Coconut, Banana, Vanilla and more, each sip offers a taste of paradise.

Blake Shelton; Courtesy of Smithworks
Blake Shelton; Courtesy of Smithworks

Blake Shelton – Smithworks American Made Vodka

From a young age, Blake Shelton was taught the values of hard work and life’s simple pleasures. He has carried those Oklahoma-bred principles into his career and the development of his own brand of Smithworks American Made Vodka. The smooth-tasting drink is made with water from Lake Fort Smith, corn from Kansas, Missouri and Oklahoma and bottled in Fort Smith, Arkansas to capture the spirit of the Heartland. 

Miranda Lambert; Photo Courtesy Facebook
Miranda Lambert; Photo Courtesy Facebook

Miranda Lambert – Red 55 Wine

Rooted in Miranda Lambert’s Texas family traditions, Red 55 Winery was introduced in 2006 and named after her first truck, a candy-apple-red 1955 stepside. To this day, the brand maintains its original mission to blend Lambert’s passion for wine and music by offering signature blends inspired by her multi-platinum, Grammy-winning music.

Little Big Town; Photo Courtesy Four Cellars
Little Big Town; Photo Courtesy Four Cellars

Little Big Town – Four Cellars Wine

Award-winning quartet Little Big Town has found that throughout their successful career as a band, some of their best stories have been shared over a glass of wine. So in honor of their collective love for wine, the group came together to create Four Cellars wine, grown within the vineyards of Washington State. The group also introduced Day Drinking Can Wine Spritzers, a new wine product named after their song “Day Drinking” that offers a more convenient way to enjoy wine in any setting.

Luke Bryan; Photo Courtesy Two Lane
Luke Bryan; Photo Courtesy Two Lane

Luke Bryan’s Two Lane Lager & Hard Seltzers

Two Lane American Golden Lager, the collaboration between Luke Bryan and Constellation Brands was rolled out in early 2020 and relaunched onto shelves the following year. The line of beer that’s brewed with high-quality ingredients hones in on Bryan’s Georgia roots and his believe that “a two-lane road can take you places a highway never could.” In addition to the beer, the country star later introduced a line of Southern-inspired hard seltzers that come in four flavors – cherry limeade, peach tea, blueberry lemonade, and watermelon punch. Currently, it appears Two Lane is not available, however, as the website states the brand has “gone fishing.”

Kix Brooks; Photo Courtesy Arrington Vineyards
Kix Brooks; Photo Courtesy Arrington Vineyards

Kix Brooks’ Arrington Vineyards Wine

Kix Brooks of Brooks & Dunn took a slightly different approach to fulfilling his dreams of owning his own brand of wine when he purchased an entire vineyard. Since opening its doors in 2007, Arrington Vineyards has developed into an award-winning selection of wines grown among the hills of middle Tennessee. 

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Madeleine O’Connell graduated from North Central College with a bachelors degree in Journalism and Broadcast Communications before deciding to pursue her studies further at DePaul University. There, she earned her masters degree in Digital Communication & Media Arts. O’Connell served as a freelance writer for over two years while also interning with the Academy of Country Music, SiriusXM and Circle Media and assisting with Amazon Music’s Country Heat Weekly podcast. In addition to Country Now, she has been published in American Songwriter, Music Mayhem, and Holler.Country. Madeleine O’Connell is a member of the Country Music Association and the Academy of Country Music.